Advertising / Media

 

 

VC 302.2 WHE          When the News Went To New Orleans                   20 min.

         In the summer of 1988, the media descended on New Orleans to cover the GOP convention.  This film follows a news crew from Miami as they battle the heat, the bureaucracy and sometimes each other in order to file the all-important ÒstoryÓ.  ÒWhen The News Went To New OrleansÓ focuses on the pressures felt by those responsible for making good television out of staged events and the uneasy marriage of politics and media that results.

 

VC 302.234 SIG #1  Signal to Noise:  Watching TV Watching Us         30 min.

         This program analyzes the business aspect of television, and the phenomenal amount of money that goes into programming and advertising strategies, with a look at viewersÕ responses to television. Segments explore how these strategies impact society, from viewer identification with TV images, to manipulation of the target audience, to the misrepresentation of minorities.  Profiles of real-life families offer a fresh perspective.

 

DVD 305.31 TOU        Tough guise: Violence, media, and the               56 min.

   crisis in masculinity                                                  

         Tough Guise is the first education video geared toward college and high school students to systematically examine the relationship between images of popular culture and the social construction of masculine identities in the U.S. at the dawn of the 21st century.                  Abridged version

 

VC 659.1 ADV          Advertising: The Art of Persuasion                        25 min.

         With peer counselors, they talked about the power of teens helping teens.  With film critic Rodger Ebert, they talked about what it takes to be a critic.  And with a holocaust survivor they talked about her life as a teenager in Nazi-occupied Poland.  Whatever the topic, Talk Box gets young people talking about their lives, their fears, and their dreams.  And they talk long after the show is over.

 

DVD 659.1 KI   Killing us softly: AdvertisingÕs image of women           34 min.

         Also contains 25 minute interview.

 

VC 659.14 THI         30 Second Seduction                                           27 min.

         This is a Consumer Reports special about television advertising.  Top creative directors share the secrets of their craft, along with sociologists and advertisers.